7 ways to use Pinterest to promote your business
Pinterest is a relatively new entrant in the world of online social networks as compared to the likes of Facebook, Twitter, and Google+. However, within a short span of time, it has become one of the...
View Article5 reasons why the online presence of your brand stinks
The online presence of your brand stinks. There. It’s the truth. Okay, maybe you’re one of those few who have got it right. You’ve got thousands (or more) of RSS subscribers, thriving email campaigns...
View ArticleA systematic method to avoid death by email
It’s easy to get lost in the barrage of emails that we’re all bombarded with each day. You open an email, click on a link and then end up spending the next two hours going through the next...
View ArticleYou Don’t Own Your Brand Anymore, Your Customers Do
Once upon a time there was a brand. It was young, and used to tell stories that were mostly fun and games and laughter. And it did very well. People listened to its tales; they identified with it, told...
View ArticleIs Customer Service the New Marketing?
More and more customers are nowadays influenced by online product reviews, social media, and recommendations from friends while making a purchase. By offering quality services, enterprises can not...
View ArticleSupport May Soon Be the ‘Only’ Marketing
The realm of ‘marketing’, as we know it may be at an end. Look around you. It is one of those evident things that sit in front of us but we don’t choose to actually see it, until we just have to....
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